Catalyst – The Newsletter: Need Sleep? Don’t Turn Anything On!

By Spencer Rubin03-spencer-rubin-portrait

I typically have no issues falling asleep.

But recently, one evening, I just could not drift off. I started to reach for my phone, to jump on social media to pass the time.

But…then I stopped. I lay back and stared at the ceiling. I thought about a couple of fun projects I was working on at work. My mind wandered to thinking about my favorite college football team…and a huge game coming up that weekend.

Next thing I knew, my alarm was ringing hours later…and it was time to get up. That was fun! Relaxing! I felt more refreshed!

Whatever happened to Counting Sheep?

I use social media. For fun, and work. I am on daily. There is almost not a day that goes by, that I don’t see someone in the same boat. Unable to sleep. And like me, they reached for their phones. Got on line, social media, asked if anyone was out there (to talk to)…etc…

We are so connected to our phones, being online and to social media (generally speaking). It has become 2nd nature to reach for those crutches to kill time and be entertained. Here’s the thing though: Turning on your devise, surfing the web, using social media is NOT relaxing.  It is actually 180 from that. It engages the brain, drives up anxiety, and typically does not let you relax and drift off (mentally and physically). Sleep is important!!

I have to be honest. On that evening when I could not fall asleep, the 1st few minutes of just lying in bed was hard. It was boring.  But as I persisted…and resisted the urge to grab my phone…it got easier. More relaxing. More fun.  More intriguing. More healthy.

We are so programmed to be connected, entertained and move quickly… it has become more difficult to just day dream, count sheep, drift off and relax mentally.

Next time you can’t sleep…I challenge you to just lie there. Think about nothing. Think about your kids. Think about work. DON’T turn anything on!

It likely will be hard at first…but I think you’ll appreciate the results.

Spencer Rubin is a sales/marketing expert who has spent 25 years in the industry. Spencer has become a passionate advocate for the success of small, local business owners. To sign up for Spencer’s weekly Catalyst Newsletter. Contact 971-732-4745.