Are you in the business of annoying your customers? Keep it up… or don’t!
Remember back in the day, prior to social media and massive tech invasions into your psyche?
Remember meeting someone, thinking they might make a good friend, only to find out a little later they were simply just too much?
Remember meeting someone you’d like to date…and they actually asked you out on a date? Even after a great date…they ruined it by calling you every day, or 3-4 times per week?
Space…humans need a little space!
There is a version of this today, for business owners. The daily spamming of customers with the same offer all week long. Or the daily spamming of customers with a better deal than what they spammed you about yesterday.
It’s hard…but try to stay away from this, plus: Run more ads…spam people…beat yesterday’s deal…post…post again…run yet another ad… offer yet another deal…customers want to hear from me for the 4th time this week…let’s remind them one more time…and so on!
Or, if you’re in the business of annoying and alienating your customers… keep it up!
- Make it easy for people to do and keep doing business with you!
- Look up…and surprise someone!
Spencer Rubin is a sales/marketing expert and a passionate advocate for the success of small, local business owners. To sign up for Spencer’s weekly Catalyst Newsletter, contact 971-732-4745. “Don’t give up, don’t EVER give up” ~Coach Jim Valvano